SOAKIND Privacy Policy

Last updated: January 29, 2026

1. Introduction

Welcome to SoaKind (“we”, “our”, “us”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://soakind.co.uk and make purchases from our online store.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

Personal Information You Provide to Us

We collect personal information that you voluntarily provide to us when you:

Register on the website
Place an order
Subscribe to our newsletter or marketing communications
Contact us with enquiries
Participate in our birthday rewards programme
Participate in our loyalty points programme

The personal information we collect may include:

Contact details: name, email address, postal address, telephone number
Account information: username, password
Payment information: payment card details (processed securely through our payment provider)
Order information: purchase history, delivery preferences
Marketing preferences: communication preferences, birthday information (if you opt in to birthday rewards)
Correspondence: any information you provide when contacting us

Information Automatically Collected

When you visit our website, we automatically collect certain information about your device, including:

Device and usage information: IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages
Cookies and tracking technologies: We use cookies and similar tracking technologies to track activity on our website and hold certain information

3. How We Use Your Information

We use your personal information for the following purposes:

Order Fulfilment and Customer Service

Processing and fulfilling your orders
Managing payments, returns, and refunds
Communicating with you about your orders
Providing customer support

Marketing and Communications

Sending you marketing emails about our products, special offers, and promotions (with your consent)
Sending you birthday discount offers (if you have opted in)
Managing our loyalty points programme
Sending newsletters and updates

Business Operations

Improving our website and services
Analysing customer behaviour and preferences
Preventing fraud and enhancing security
Complying with legal obligations

4. Legal Basis for Processing (UK GDPR)

We process your personal data under the following legal bases:

Contract performance: To fulfil orders and provide services you have requested
Legitimate interests: To improve our services, prevent fraud, and operate our business effectively
Consent: For marketing communications and optional programmes (birthday rewards, loyalty points)
Legal obligations: To comply with tax, accounting, and other legal requirements

5. Sharing Your Information

We may share your information with the following third parties:

Service Providers

Payment processors: To process your payments securely
Delivery companies: To fulfil and deliver your orders
Email service providers: To send you communications
Website hosting providers: To host our website and store data
Analytics providers: To understand website usage

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

We do not sell your personal information to third parties.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

Remember your preferences and settings
Understand how you use our website
Improve website functionality
Deliver relevant advertising
Enable our loyalty points programme

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website.

For detailed information about the cookies we use, please see our Cookie Policy.

7. Marketing Communications

With your consent, we will send you marketing emails about:

New products and collections
Special offers and promotions
Birthday discounts (if you opt in)
Loyalty points updates

You can unsubscribe from marketing emails at any time by:

Clicking the “unsubscribe” link in any marketing email
Contacting us directly
Updating your account preferences

Note: Even if you opt out of marketing emails, we will still send you essential transactional emails about your orders.

8. Data Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

Secure Socket Layer (SSL) encryption for data transmission
Secure payment processing through trusted payment providers
Regular security assessments
Access controls and authentication

However, please be aware that no method of transmission over the internet is 100% secure.

9. Data Retention

We retain your personal information for as long as necessary to:

Fulfil the purposes described in this privacy policy
Comply with legal obligations (e.g., tax and accounting records)
Resolve disputes and enforce our agreements

Typical retention periods:

Order information: 7 years (for tax and accounting purposes)
Marketing data: Until you unsubscribe or request deletion
Account information: Until you request account deletion

10. Your Privacy Rights

Under UK GDPR and Data Protection Act 2018, you have the following rights:

Right to Access

You can request a copy of the personal information we hold about you.

Right to Rectification

You can request that we correct any inaccurate or incomplete information.

Right to Erasure (Right to be Forgotten)

You can request that we delete your personal information in certain circumstances.

Right to Restrict Processing

You can request that we limit how we use your information.

Right to Data Portability

You can request a copy of your information in a structured, machine-readable format.

Right to Object

You can object to our processing of your information for marketing purposes or based on legitimate interests.

Right to Withdraw Consent

Where we rely on your consent, you can withdraw it at any time.

To exercise any of these rights, please contact us using the details below.

11. Children’s Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

12. Third-Party Links

Our website may contain links to third-party websites (e.g., social media platforms). We are not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any personal information.

13. International Data Transfers

Your information may be transferred to and processed in countries outside the UK. When we do this, we ensure appropriate safeguards are in place to protect your information in accordance with UK data protection laws.

14. Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

Posting the updated policy on our website
Updating the “Last updated” date at the top of this policy
Sending you an email notification (for significant changes)

We encourage you to review this privacy policy periodically.

15. Contact Us

If you have any questions about this privacy policy, wish to exercise your privacy rights, or have concerns about how we handle your information, please contact us:

SoaKind

Email: hello@soakind.co.uk

Postal Address: [Insert business address]

Data Protection Officer

[If applicable, include DPO contact details]

Complaints

If you are not satisfied with how we have handled your personal information, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Information Commissioner’s Office (ICO)

Website: https://ico.org.uk

Telephone: 0303 123 1113